Starting or running your own business? Want to Succeed?

Entrepreneurship Development Program
September 21, 2010 –November 16, 2010

“I learned about all aspects of starting and running a business. I am a smarter entrepreneur after my workshops here!” Fall ‘07 participant

“My MBA taught me how to make money for other people. This workshop taught me how to make money for myself.” Spring ‘08 Participant

The seminars will be held at:
The Entrepreneur’s Space
36-34 37th Street
Long Island City NY 11101
6:00 – 8:30 pm

Starting up and Marketing for Growth

Tuesday September 21th 6-8:30pm
In order to be profitable you must sell your products/services! In this session we teach how to build a business through developing your product, price, promotion and placement strategies; identifying your market segment; and reaching your potential customer through effective marketing and advertising.

Get Organized. Get Money.

Tuesday September 28st 6-8:30pm
In small business cash is king and access to capital is critical. An entrepreneur also needs to understand financial statements and how to use them to make solid business decisions? In this session you will also learn how lenders make decisions and where you can access capital throughout your various stages of growth.

Making it real: Writing the Business Plan

Tuesday October 5th 6-8:30pm
Learn how to prepare the document that can not only chart your way to success but also open doors to lenders, investors and other associates.

Information Technology for Small Business

Tuesday October 12th 6-8:30pm
Information technology, in particular on-line resources, have reduced many barriers and opened many opportunities for small businesses. Social networking through such mediums as Twitter, Facebook and LinkedIn, and other venues such as YouTube have created not only new ways to market products and services but also build a consumer community and customer loyalty. In this class, learn how to both enter and leverage the virtual realm to build value, generate leads, increase sales, and grow your business.

From Home to Commercial Space & Developing Your Product Price

Tuesday October 19th 6-8:30pm
What do you need to do before you get out of your home and work in a commercial space to produce your delicious food? This is a step-by-step outline so that your first session is a winner. The last hour will be a tour of the Kitchen facilities of The Entrepreneur’s Space: kitchen and office facilities. For food entrepreneurs, a discussion of each piece of equipment and how that will help your production. This session also covers how you price your product correctly and packaging. These factors can make or break you, if your product is improperly priced you will never succeed.

Building Financial Statements

Tuesday October 26th 6-8:30pm
In this session we teach the fundamentals of the four types of financial statements; plus you will learn how to create a cash flow statement so that you understand how much cash your business needs in order to pay expenses and purchase assets.

Critical Decisions: Legal Structures & Tax Issues for Small Businesses

Tuesday November 2nd 6-8:30pm
You must create the legal structure that is best for you and your business. Our experts will explain the various legal structures and how to decide which is best for you.

Risk Management Basics: Insurance & Product Liability

Tuesday November 9th 6-8:30pm
If you are going into business you will need to have not only insurance but also risk mitigation mechanisms in place; you should have insurance to protect yourself and your business. Our expert will discuss the various policies and give you a range of costs.

Building Your Network: Meet Key Business Professionals, Graduation Ceremony & Trade show

Tuesday November 16th 6-8:30pm
Have you questions? Wouldn’t you like to spend some quality private time with certain industry professionals? This is the session for that. There will be a variety of experts available to answer your questions on a one-on-one basis. You will also be given an opportunity to strut your stuff by showcasing your product in a mini-tradeshow to your fellow students and our guests who might be council people, the press and noted members of the business community.

***Attendees completing all sessions will receive one free shift in
The Entrepreneur’s Space kitchen incubator***

Free One-on-One Business Counseling (by Appointment)

The LaGuardia Community College SBDC is not only a sponsor and educator for the Entrepreneurship Workshop Series but also a provider of one-on-one business management counseling that is FREE and open to the public. Bring all your questions and they will point you in the right direction. This can be done any time during the seminar or after it has ended.
RSVP by 5pm September 17th, 2010

Cost $100 for the series
Registration Fee $15
Limited to 30 attendees

To Register and Pay

1) Call (718) 482 – 7244 or register online at http://www.peopleware.net/ace
2) Select Small Business Development Center Fall 2010
3) Select A15BUS006A – Entrepreneurship Workshop Series (09/21/10 – 11/16/10)

Travel Directions to workshop location:

The seminars will be held at:
The Entrepreneur’s Space
36-34 37th Street
Long Island City NY 11101
6:00 – 8:30 pm
DIRECTIONS:
R/M train to 36th Street (in Queens) cross Northern Blvd and walk along 37th Street. The Facility will be on your left.